Case study · Websites
PrivacyBridge
A website that explains Swiss data protection services to growing businesses
WordPress website for a Swiss data protection consultancy, with tiered service packages, a multi-step quote form and training pages, built on Divi.
- Client
- PrivacyBridge
- Service
- Website build
- Industry
- Legal
- Timeline
- Aug 20 – Sep 1, 2021
- Role
- Web Developer · WordPress Developer
Overview
A German-language WordPress website for PrivacyBridge, a Swiss consultancy that works as an external data protection officer and information security officer for companies. Its clients are small and medium-sized businesses that must follow Switzerland's revised Data Protection Act, in force since September 2023, but have no in-house team for it. The firm's promise is that it combines law and technology. The site explains complex, legal services in plain language and turns that trust into quote requests.
What was built
- Homepage with the firm's "law meets technology" positioning, six illustrated service cards and an inline contact form
- Five service pages: external data protection officer, external information security officer, data protection impact assessment (DSFA), document creation and audit
- Three training pages: in-house training, webinars and an online course
- Data protection officer page with three flat-rate packages, a comparison table, a five-step project process, a multi-step enquiry form and a client logo carousel
- Knowledge base on data protection and information security, with a topic index
- Contact page with an enquiry form that sorts requests by service
- Header with dropdown menus and a "Angebot anfordern" (request a quote) button, plus a footer linking every service, training and company page
- Cookie consent, privacy policy and legal notice (Impressum)
Tech review
I designed and developed the site in WordPress using the Divi theme and Visual Builder, so the firm can edit every page visually.
Key build highlights
- 01
Plugins used
- Divi: theme and page builder for all layouts, modules and the contact form on the homepage
- Yoast SEO: page titles, meta descriptions, XML sitemaps and social sharing previews
- CookieYes: cookie consent banner
- Wordfence Security (with Wordfence Login Security): firewall, malware scanning and login protection
- Font Awesome: icon set used across the site
- 02
Three packages and a comparison table
The external data protection officer page presents three flat-rate packages (Essential, Professional and Enterprise) as cards. A comparison table follows, covering eight areas:
- compliance consulting
- depth of assessment
- staff training
- policy creation
- audits
- a dedicated consultant
- support availability
- a request button for each tier
A short section explains why prices aren't published, which answers a question most clients would ask anyway.
- 03
A multi-step quote form
The enquiry on the same page is split into four steps with a progress bar. It asks in turn for the package, company size, company details, the contact person and a message. Splitting it up keeps a long form approachable, and the firm gets everything it needs to prepare a quote.
- 04
A contact form that sorts requests
Visitors tick what they need:
- an external data protection officer
- data protection consulting (certification, online training or website scanning)
- information security (consulting or training)
They can attach documents up to 64 MB. A privacy consent checkbox and a captcha complete the form. Every request arrives already sorted by service.
- 05
The process in five illustrated steps
Five illustrated steps show how an engagement runs:
- Contact
- Quotation
- Contract
- Review of documents, interviews and IT infrastructure
- A final report with recommendations
- 06
The new Swiss data protection law, explained
The homepage explains the revised Swiss Data Protection Act and what it means for smaller companies. The Document Creation page lists exactly what the firm produces: privacy policies, consent forms, data processing agreements, impact assessments and data protection reports. The knowledge base organizes topics from data subject rights and international data transfers to the Swiss law and the GDPR (the EU equivalent).
- 07
Wordfence, cookie consent and privacy checkboxes
A data protection firm's own website gets closely examined. The site uses:
- Wordfence to protect it and its login
- CookieYes to ask for cookie consent
- an explicit privacy consent checkbox on the forms
- a privacy policy and legal notice
- 08
Yoast titles, descriptions and sitemaps
Yoast SEO manages titles, meta descriptions and XML sitemaps for every page. Shared links display a proper preview image on social media.
The result
Visitors can compare the packages, see how a project runs and request a quote in a few steps, and the site collects only the data it needs.
Gallery
Inside the project
